Category: Blog
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SEO Link Monitoring: Why and How to Track Earned Links
Earning a backlink is not the finish line. According to Ahrefs’ link rot study, at least 66.5% of links pointing to websites over a nine-year period are now dead. Links…
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Best Backlink Monitoring Tools Compared
Backlink monitoring means re-checking links you already have and getting notified when one disappears, goes nofollow, returns a 404, or has its anchor text quietly swapped. That is a different…
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How to Create a Disavow File From a Backlink Export in 5 Minutes
A Google disavow file is a plain-text list telling Google to ignore specific backlinks when evaluating your site. Before you build one, be clear on scope: most sites should never…
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Do Nofollow Links Help SEO? What the Data Says
Nofollow links do not pass PageRank in the traditional sense, but writing them off entirely is a mistake most SEOs eventually correct. Since September 2019, Google treats all link attributes…
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Backlink Audit Checklist: 12 Checks to Run on Any Link Export
A backlink audit checklist is a structured set of checks you run against your link export to determine whether the profile is healthy, risky, or carrying links that no longer…
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Google Disavow File: When (and When Not) to Use It
Most sites should not use the Google disavow tool. Google’s own documentation states: “In most cases, Google can assess which links to trust without additional guidance, so most sites will…
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Dofollow vs Nofollow Links: A Complete Guide to Link Attributes
A dofollow link passes PageRank to the destination; a nofollow link carries rel="nofollow" in the HTML and signals to Google that you are not vouching for the target page. That…
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How to Do a Backlink Audit: A Step-by-Step Guide
A backlink audit is the process of pulling every link pointing to your site, checking which ones are still live, classifying them by attribute (dofollow, nofollow, sponsored, ugc), and assessing…